Paddy Power vs Unibet Affiliate Program
Unibet pays a higher commission at 35% recurring vs Paddy Power's 30% recurring. Paddy Power has the longer cookie at 45 days compared to Unibet's 30 days. Community affiliates rate Paddy Power 4.5/5 from 2 reviews and Unibet 4.0/5 from 2 reviews.
Verdict
Paddy Power wins on longer cookie (45 days), better community rating (4.5/5). If your audience is a strong fit, it's the better program to apply for first. That said, both programs are worth testing: promote whichever you can write about authentically.
Paddy Power 4.5 | Unibet 4.0 | |
|---|---|---|
| Category | Gambling | Gambling |
| Network | direct | direct |
| Commission Type | Recurring | Recurring |
| Commission Rate | 30% recurring | 35% recurringBetter |
| Cookie Duration | 45 daysBetter | 30 days |
| Community Rating | 4.5 / 5 (2 reviews)Better | 4.0 / 5 (2 reviews) |
| Tags | sports-bettingukeuropecasino | sports-bettingcasinopokereurope |
Frequently Asked Questions
Which pays more: Paddy Power or Unibet affiliate program?
Unibet pays a higher commission at 35% recurring compared to Paddy Power at 30% recurring.
What is the cookie duration for Paddy Power vs Unibet?
Paddy Power offers a 45 days cookie window, while Unibet offers 30 days.
Which is better for affiliates: Paddy Power or Unibet?
Based on community reviews, Paddy Power is rated higher at 4.5/5 vs Unibet at 4.0.
Does cookie duration matter when choosing between Paddy Power and Unibet?
Cookie duration matters a lot for content that drives research-phase traffic. Paddy Power's 45 days cookie gives more time to capture readers who browse before buying, while Unibet's 30 days window suits higher-intent traffic that converts faster. If your content attracts readers early in the decision process, the longer cookie has a meaningful advantage.
Can you promote both Paddy Power and Unibet at the same time?
Yes — most affiliate programs allow you to promote competing programs simultaneously, unless their terms explicitly prohibit it. Promoting both lets you test which converts better for your specific audience. A common approach is to feature the higher-commission program as your primary recommendation and include the alternative for readers with different needs.
Paddy Power: Best for
- Affiliates building recurring income from an engaged software or SaaS audience
- Evergreen content with a 45-day attribution window
- Sports prediction, casino review, and gaming hardware content
Unibet: Best for
- Affiliates building recurring income from an engaged software or SaaS audience
- Evergreen content with a 30-day attribution window
- Sports prediction, casino review, and gaming hardware content
Paddy Power Affiliate Program
Paddy Power is one of Europe's leading bookmakers known for cheeky marketing, competitive odds, and a wide range of betting markets. Affiliates earn 30% revenue share on referred customers. The strong brand personality and Irish-origin humor resonate with UK and European sports betting audiences.
Read full details →Unibet Affiliate Program
Unibet is a leading global gambling operator offering sports betting, poker, casino, and bingo. Affiliates earn 25–45% revenue share on referred customers across all product verticals. The multi-product offering and strong European market presence create multiple monetization angles.
Read full details →More comparisons
Compare any programs side by side
This page compares Paddy Power and Unibet. With Affiliate Pro you can compare any combination of up to 4 programs — commissions, cookie windows, ratings, and more — using the full interactive compare tool.