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LeoVegas vs William Hill Affiliate Program

LeoVegas pays a higher commission at 35% recurring vs William Hill's 25% recurring. Both offer a 30 days cookie window. Community affiliates rate LeoVegas 3.0/5 from 1 review and William Hill 5.0/5 from 1 review.

Verdict

LeoVegas and William Hill are closely matched. Your choice should come down to your audience — check both program pages for payout schedules and terms before applying.

CategoryGamblingGambling
Networkdirectdirect
Commission TypeRecurringRecurring
Commission Rate35% recurringBetter25% recurring
Cookie Duration30 days30 days
Community Rating3.0 / 5 (1 reviews)5.0 / 5 (1 reviews)Better
Tags
mobile-casinoslotslive-dealereurope
sports-bettingukheritagecasino

Frequently Asked Questions

Which pays more: LeoVegas or William Hill affiliate program?

LeoVegas pays a higher commission at 35% recurring compared to William Hill at 25% recurring.

What is the cookie duration for LeoVegas vs William Hill?

LeoVegas offers a 30 days cookie window, while William Hill offers 30 days.

Which is better for affiliates: LeoVegas or William Hill?

Based on community reviews, William Hill is rated higher at 5.0/5 vs LeoVegas at 3.0.

Can you promote both LeoVegas and William Hill at the same time?

Yes — most affiliate programs allow you to promote competing programs simultaneously, unless their terms explicitly prohibit it. Promoting both lets you test which converts better for your specific audience. A common approach is to feature the higher-commission program as your primary recommendation and include the alternative for readers with different needs.

LeoVegas: Best for

  • Affiliates building recurring income from an engaged software or SaaS audience
  • Evergreen content with a 30-day attribution window
  • Sports prediction, casino review, and gaming hardware content

William Hill: Best for

  • Affiliates building recurring income from an engaged software or SaaS audience
  • Evergreen content with a 30-day attribution window
  • Sports prediction, casino review, and gaming hardware content

LeoVegas Affiliate Program

LeoVegas is Europe's leading mobile casino offering slots, live dealer games, and sports betting optimized for mobile play. Affiliates earn 25–45% revenue share. The mobile-first approach, 'King of Mobile Casino' branding, and expansive live casino selection drive above-average player values.

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William Hill Affiliate Program

William Hill is one of the world's most recognized bookmakers with 150+ years of heritage in the UK sports betting market. Affiliates earn 20–35% revenue share on new depositing customers. The brand trust and broad sports coverage convert well with traditional sports betting audiences.

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Compare any programs side by side

This page compares LeoVegas and William Hill. With Affiliate Pro you can compare any combination of up to 4 programs — commissions, cookie windows, ratings, and more — using the full interactive compare tool.