Caesars Sportsbook vs William Hill Affiliate Program
Both programs pay similar commissions: 25% recurring. Both offer a 30 days cookie window. Community affiliates rate Caesars Sportsbook no community reviews yet and William Hill 5.0/5 from 1 review.
Verdict
William Hill wins on better community rating (5.0/5). If your audience is a strong fit, it's the better program to apply for first. That said, both programs are worth testing: promote whichever you can write about authentically.
William Hill 5.0 | ||
|---|---|---|
| Category | Gambling | Gambling |
| Network | direct | direct |
| Commission Type | Recurring | Recurring |
| Commission Rate | 25% recurring | 25% recurring |
| Cookie Duration | 30 days | 30 days |
| Community Rating | No reviews yet | 5.0 / 5 (1 reviews)Better |
| Tags | sports-bettingrecurringhigh-ticketus-only | sports-bettingukheritagecasino |
Frequently Asked Questions
Which pays more: Caesars Sportsbook or William Hill affiliate program?
Both Caesars Sportsbook and William Hill offer similar commission rates of 25% recurring.
What is the cookie duration for Caesars Sportsbook vs William Hill?
Caesars Sportsbook offers a 30 days cookie window, while William Hill offers 30 days.
Which is better for affiliates: Caesars Sportsbook or William Hill?
Based on community reviews, William Hill is rated higher at 5.0/5 vs Caesars Sportsbook at unrated.
Can you promote both Caesars Sportsbook and William Hill at the same time?
Yes — most affiliate programs allow you to promote competing programs simultaneously, unless their terms explicitly prohibit it. Promoting both lets you test which converts better for your specific audience. A common approach is to feature the higher-commission program as your primary recommendation and include the alternative for readers with different needs.
Caesars Sportsbook: Best for
- Affiliates building recurring income from an engaged software or SaaS audience
- Evergreen content with a 30-day attribution window
- Sports prediction, casino review, and gaming hardware content
William Hill: Best for
- Affiliates building recurring income from an engaged software or SaaS audience
- Evergreen content with a 30-day attribution window
- Sports prediction, casino review, and gaming hardware content
Caesars Sportsbook Affiliate Program
Caesars Sportsbook is a leading regulated sports betting platform backed by the iconic Caesars Entertainment brand. Affiliates earn revenue share on net gaming revenue. The recognizable Caesars brand and generous welcome bonuses drive strong new customer conversion.
Read full details →William Hill Affiliate Program
William Hill is one of the world's most recognized bookmakers with 150+ years of heritage in the UK sports betting market. Affiliates earn 20–35% revenue share on new depositing customers. The brand trust and broad sports coverage convert well with traditional sports betting audiences.
Read full details →More comparisons
Compare any programs side by side
This page compares Caesars Sportsbook and William Hill. With Affiliate Pro you can compare any combination of up to 4 programs — commissions, cookie windows, ratings, and more — using the full interactive compare tool.