BetOnline.ag vs William Hill Affiliate Program
BetOnline.ag pays a higher commission at 35% recurring vs William Hill's 25% recurring. Both offer a 30 days cookie window. Community affiliates rate BetOnline.ag 5.0/5 from 1 review and William Hill 5.0/5 from 1 review.
Verdict
BetOnline.ag wins on higher commission (35% recurring). If your audience is a strong fit, it's the better program to apply for first. That said, both programs are worth testing: promote whichever you can write about authentically.
BetOnline.ag 5.0 | William Hill 5.0 | |
|---|---|---|
| Category | Gambling | Gambling |
| Network | direct | direct |
| Commission Type | Recurring | Recurring |
| Commission Rate | 35% recurringBetter | 25% recurring |
| Cookie Duration | 30 days | 30 days |
| Community Rating | 5.0 / 5 (1 reviews) | 5.0 / 5 (1 reviews) |
| Tags | sports-bettingus-friendlylifetime-commissionlive-betting | sports-bettingukheritagecasino |
Frequently Asked Questions
Which pays more: BetOnline.ag or William Hill affiliate program?
BetOnline.ag pays a higher commission at 35% recurring compared to William Hill at 25% recurring.
What is the cookie duration for BetOnline.ag vs William Hill?
BetOnline.ag offers a 30 days cookie window, while William Hill offers 30 days.
Which is better for affiliates: BetOnline.ag or William Hill?
BetOnline.ag and William Hill have similar community ratings.
Can you promote both BetOnline.ag and William Hill at the same time?
Yes — most affiliate programs allow you to promote competing programs simultaneously, unless their terms explicitly prohibit it. Promoting both lets you test which converts better for your specific audience. A common approach is to feature the higher-commission program as your primary recommendation and include the alternative for readers with different needs.
BetOnline.ag: Best for
- Affiliates building recurring income from an engaged software or SaaS audience
- Evergreen content with a 30-day attribution window
- Sports prediction, casino review, and gaming hardware content
William Hill: Best for
- Affiliates building recurring income from an engaged software or SaaS audience
- Evergreen content with a 30-day attribution window
- Sports prediction, casino review, and gaming hardware content
BetOnline.ag Affiliate Program
BetOnline.ag is a top US-facing online sportsbook known for 24/7 live betting, sharp lines, and fast payouts via crypto. Affiliates earn 35% lifetime revenue share on referred players. The lifetime commission structure and US market demand create one of the most lucrative gambling affiliate programs…
Read full details →William Hill Affiliate Program
William Hill is one of the world's most recognized bookmakers with 150+ years of heritage in the UK sports betting market. Affiliates earn 20–35% revenue share on new depositing customers. The brand trust and broad sports coverage convert well with traditional sports betting audiences.
Read full details →More comparisons
Compare any programs side by side
This page compares BetOnline.ag and William Hill. With Affiliate Pro you can compare any combination of up to 4 programs — commissions, cookie windows, ratings, and more — using the full interactive compare tool.