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Paddy Power vs SteelSeries Affiliate Program

Paddy Power pays a higher commission at 30% recurring vs SteelSeries's 5%. Both offer a 30 days cookie window. Community affiliates rate Paddy Power 4.5/5 from 2 reviews and SteelSeries 4.0/5 from 1 review.

Verdict

Paddy Power wins on higher commission (30% recurring), better community rating (4.5/5). If your audience is a strong fit, it's the better program to apply for first. That said, both programs are worth testing: promote whichever you can write about authentically.

CategoryGamblingGambling
Networkdirectcj
Commission TypeRecurringRevenue Share
Commission Rate30% recurringBetter5%
Cookie Duration30 days30 days
Community Rating4.5 / 5 (2 reviews)Better4.0 / 5 (1 reviews)
Tags
sports-bettingukeuropecasino
gamingperipheralsesportsmouse

Frequently Asked Questions

Which pays more: Paddy Power or SteelSeries affiliate program?

Paddy Power pays a higher commission at 30% recurring compared to SteelSeries at 5%.

What is the cookie duration for Paddy Power vs SteelSeries?

Paddy Power offers a 30 days cookie window, while SteelSeries offers 30 days.

Which is better for affiliates: Paddy Power or SteelSeries?

Based on community reviews, Paddy Power is rated higher at 4.5/5 vs SteelSeries at 4.0.

Is a Recurring or Revenue Share commission better for affiliates?

Recurring commissions like Paddy Power's compound over time — a single referral pays every month the customer stays subscribed. SteelSeries's Revenue Share pays once but can be larger upfront. Recurring wins for affiliates with sticky software audiences; flat CPA wins for high-traffic funnels where volume matters more than lifetime value.

Can you promote both Paddy Power and SteelSeries at the same time?

Yes — most affiliate programs allow you to promote competing programs simultaneously, unless their terms explicitly prohibit it. Promoting both lets you test which converts better for your specific audience. A common approach is to feature the higher-commission program as your primary recommendation and include the alternative for readers with different needs.

Paddy Power: Best for

  • Affiliates building recurring income from an engaged software or SaaS audience
  • Evergreen content with a 30-day attribution window
  • Sports prediction, casino review, and gaming hardware content

SteelSeries: Best for

  • Review and comparison content with a product-focused audience
  • Evergreen content with a 30-day attribution window
  • Sports prediction, casino review, and gaming hardware content

Paddy Power Affiliate Program

Paddy Power is one of Europe's leading bookmakers known for cheeky marketing, competitive odds, and a wide range of betting markets. Affiliates earn 30% revenue share on referred customers. The strong brand personality and Irish-origin humor resonate with UK and European sports betting audiences.

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SteelSeries Affiliate Program

SteelSeries is a top gaming peripheral brand making mice, keyboards, headsets, and controllers popular in the esports community. The SteelSeries affiliate program pays 5% commission through CJ Affiliate — well-suited for peripheral comparison content and esports gear roundups.

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Compare any programs side by side

This page compares Paddy Power and SteelSeries. With Affiliate Pro you can compare any combination of up to 4 programs — commissions, cookie windows, ratings, and more — using the full interactive compare tool.