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MyBookie vs Paddy Power Affiliate Program

Both programs pay similar commissions: 30% recurring. Paddy Power has the longer cookie at 45 days compared to MyBookie's 30 days. Community affiliates rate MyBookie no community reviews yet and Paddy Power 4.5/5 from 2 reviews.

Verdict

Paddy Power wins on longer cookie (45 days), better community rating (4.5/5). If your audience is a strong fit, it's the better program to apply for first. That said, both programs are worth testing: promote whichever you can write about authentically.

CategoryGamblingGambling
Networkdirectdirect
Commission TypeRecurringRecurring
Commission Rate30% recurring30% recurring
Cookie Duration30 days45 daysBetter
Community RatingNo reviews yet4.5 / 5 (2 reviews)Better
Tags
sports-bettingesportsus-friendlycasino
sports-bettingukeuropecasino

Frequently Asked Questions

Which pays more: MyBookie or Paddy Power affiliate program?

Both MyBookie and Paddy Power offer similar commission rates of 30% recurring.

What is the cookie duration for MyBookie vs Paddy Power?

MyBookie offers a 30 days cookie window, while Paddy Power offers 45 days.

Which is better for affiliates: MyBookie or Paddy Power?

Based on community reviews, Paddy Power is rated higher at 4.5/5 vs MyBookie at unrated.

Does cookie duration matter when choosing between MyBookie and Paddy Power?

Cookie duration matters a lot for content that drives research-phase traffic. Paddy Power's 45 days cookie gives more time to capture readers who browse before buying, while MyBookie's 30 days window suits higher-intent traffic that converts faster. If your content attracts readers early in the decision process, the longer cookie has a meaningful advantage.

Can you promote both MyBookie and Paddy Power at the same time?

Yes — most affiliate programs allow you to promote competing programs simultaneously, unless their terms explicitly prohibit it. Promoting both lets you test which converts better for your specific audience. A common approach is to feature the higher-commission program as your primary recommendation and include the alternative for readers with different needs.

MyBookie: Best for

  • Affiliates building recurring income from an engaged software or SaaS audience
  • Evergreen content with a 30-day attribution window
  • Sports prediction, casino review, and gaming hardware content

Paddy Power: Best for

  • Affiliates building recurring income from an engaged software or SaaS audience
  • Evergreen content with a 45-day attribution window
  • Sports prediction, casino review, and gaming hardware content

MyBookie Affiliate Program

MyBookie is a US-facing sportsbook and casino offering betting on all major US sports and eSports with competitive lines. Affiliates earn 25–35% revenue share. The eSports betting market and US sports coverage create dual audience appeal for both traditional and modern sports content creators.

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Paddy Power Affiliate Program

Paddy Power is one of Europe's leading bookmakers known for cheeky marketing, competitive odds, and a wide range of betting markets. Affiliates earn 30% revenue share on referred customers. The strong brand personality and Irish-origin humor resonate with UK and European sports betting audiences.

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Compare any programs side by side

This page compares MyBookie and Paddy Power. With Affiliate Pro you can compare any combination of up to 4 programs — commissions, cookie windows, ratings, and more — using the full interactive compare tool.