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Caesars Sportsbook vs Paddy Power Affiliate Program

Paddy Power pays a higher commission at 30% recurring vs Caesars Sportsbook's 25% recurring. Paddy Power has the longer cookie at 45 days compared to Caesars Sportsbook's 30 days. Community affiliates rate Caesars Sportsbook no community reviews yet and Paddy Power 4.5/5 from 2 reviews.

Verdict

Paddy Power wins on higher commission (30% recurring), longer cookie (45 days), better community rating (4.5/5). If your audience is a strong fit, it's the better program to apply for first. That said, both programs are worth testing: promote whichever you can write about authentically.

CategoryGamblingGambling
Networkdirectdirect
Commission TypeRecurringRecurring
Commission Rate25% recurring30% recurringBetter
Cookie Duration30 days45 daysBetter
Community RatingNo reviews yet4.5 / 5 (2 reviews)Better
Tags
sports-bettingrecurringhigh-ticketus-only
sports-bettingukeuropecasino

Frequently Asked Questions

Which pays more: Caesars Sportsbook or Paddy Power affiliate program?

Paddy Power pays a higher commission at 30% recurring compared to Caesars Sportsbook at 25% recurring.

What is the cookie duration for Caesars Sportsbook vs Paddy Power?

Caesars Sportsbook offers a 30 days cookie window, while Paddy Power offers 45 days.

Which is better for affiliates: Caesars Sportsbook or Paddy Power?

Based on community reviews, Paddy Power is rated higher at 4.5/5 vs Caesars Sportsbook at unrated.

Does cookie duration matter when choosing between Caesars Sportsbook and Paddy Power?

Cookie duration matters a lot for content that drives research-phase traffic. Paddy Power's 45 days cookie gives more time to capture readers who browse before buying, while Caesars Sportsbook's 30 days window suits higher-intent traffic that converts faster. If your content attracts readers early in the decision process, the longer cookie has a meaningful advantage.

Can you promote both Caesars Sportsbook and Paddy Power at the same time?

Yes — most affiliate programs allow you to promote competing programs simultaneously, unless their terms explicitly prohibit it. Promoting both lets you test which converts better for your specific audience. A common approach is to feature the higher-commission program as your primary recommendation and include the alternative for readers with different needs.

Caesars Sportsbook: Best for

  • Affiliates building recurring income from an engaged software or SaaS audience
  • Evergreen content with a 30-day attribution window
  • Sports prediction, casino review, and gaming hardware content

Paddy Power: Best for

  • Affiliates building recurring income from an engaged software or SaaS audience
  • Evergreen content with a 45-day attribution window
  • Sports prediction, casino review, and gaming hardware content

Caesars Sportsbook Affiliate Program

Caesars Sportsbook is a leading regulated sports betting platform backed by the iconic Caesars Entertainment brand. Affiliates earn revenue share on net gaming revenue. The recognizable Caesars brand and generous welcome bonuses drive strong new customer conversion.

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Paddy Power Affiliate Program

Paddy Power is one of Europe's leading bookmakers known for cheeky marketing, competitive odds, and a wide range of betting markets. Affiliates earn 30% revenue share on referred customers. The strong brand personality and Irish-origin humor resonate with UK and European sports betting audiences.

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Compare any programs side by side

This page compares Caesars Sportsbook and Paddy Power. With Affiliate Pro you can compare any combination of up to 4 programs — commissions, cookie windows, ratings, and more — using the full interactive compare tool.