Hims & Hers vs Thrive Market Affiliate Program
Hims & Hers pays a higher commission at $25 per sale vs Thrive Market's $20 per sale. Hims & Hers has the longer cookie at 30 days compared to Thrive Market's 14 days. Community affiliates rate Hims & Hers 5.0/5 from 1 review and Thrive Market no community reviews yet.
Verdict
Hims & Hers wins on higher commission ($25 per sale), longer cookie (30 days), better community rating (5.0/5). If your audience is a strong fit, it's the better program to apply for first. That said, both programs are worth testing: promote whichever you can write about authentically.
| Category | Health | Health |
| Network | direct | impact |
| Commission Type | CPA (per sale) | CPA (per sale) |
| Commission Rate | $25 per saleBetter | $20 per sale |
| Cookie Duration | 30 daysBetter | 14 days |
| Community Rating | 5.0 / 5 (1 reviews)Better | No reviews yet |
| Tags | healthsubscriptionhigh-converting | healthbeginner-friendlyhigh-converting |
Frequently Asked Questions
Which pays more: Hims & Hers or Thrive Market affiliate program?
Hims & Hers pays a higher commission at $25 per sale compared to Thrive Market at $20 per sale.
What is the cookie duration for Hims & Hers vs Thrive Market?
Hims & Hers offers a 30 days cookie window, while Thrive Market offers 14 days.
Which is better for affiliates: Hims & Hers or Thrive Market?
Based on community reviews, Hims & Hers is rated higher at 5.0/5 vs Thrive Market at unrated.
Does cookie duration matter when choosing between Hims & Hers and Thrive Market?
Cookie duration matters a lot for content that drives research-phase traffic. Hims & Hers's 30 days cookie gives more time to capture readers who browse before buying, while Thrive Market's 14 days window suits higher-intent traffic that converts faster. If your content attracts readers early in the decision process, the longer cookie has a meaningful advantage.
Can you promote both Hims & Hers and Thrive Market at the same time?
Yes — most affiliate programs allow you to promote competing programs simultaneously, unless their terms explicitly prohibit it. Promoting both lets you test which converts better for your specific audience. A common approach is to feature the higher-commission program as your primary recommendation and include the alternative for readers with different needs.
Hims & Hers: Best for
- Content targeting buyers with clear purchase intent
- Evergreen content with a 30-day attribution window
- Wellness blogs, fitness content, and supplement review sites
Thrive Market: Best for
- Content targeting buyers with clear purchase intent
- Evergreen content with a 14-day attribution window
- Wellness blogs, fitness content, and supplement review sites
Hims & Hers Affiliate Program
Hims & Hers is a telehealth platform offering prescription and OTC health products for men and women. Affiliates earn $20–$35 per acquisition. Broad demographic appeal and subscription model drive strong LTV.
Read full details →Thrive Market Affiliate Program
Thrive Market is an online membership-based retailer selling healthy, sustainable products at wholesale prices. Affiliates earn $20 per new member sign-up. Health, wellness, and sustainability audiences convert strongly.
Read full details →More comparisons
Compare any programs side by side
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