ExpressVPN vs Semrush Affiliate Program
Semrush pays a higher commission at $200 per sale vs ExpressVPN's $36 per sale. Semrush has the longer cookie at 120 days compared to ExpressVPN's 90 days. Community affiliates rate ExpressVPN 4.5/5 from 2 reviews and Semrush 5.0/5 from 1 review.
Verdict
Semrush wins on higher commission ($200 per sale), longer cookie (120 days), better community rating (5.0/5). If your audience is a strong fit, it's the better program to apply for first. That said, both programs are worth testing: promote whichever you can write about authentically.
ExpressVPN 4.5 | Semrush 5.0 | |
|---|---|---|
| Category | Saas | Saas |
| Network | impact | impact |
| Commission Type | CPA (per sale) | CPA (per sale) |
| Commission Rate | $36 per sale | $200 per saleBetter |
| Cookie Duration | 90 days | 120 daysBetter |
| Community Rating | 4.5 / 5 (2 reviews) | 5.0 / 5 (1 reviews)Better |
| Tags | techprivacyvpnhigh-converting | recurringhigh-tickethigh-epcseo |
Frequently Asked Questions
Which pays more: ExpressVPN or Semrush affiliate program?
Semrush pays a higher commission at $200 per sale compared to ExpressVPN at $36 per sale.
What is the cookie duration for ExpressVPN vs Semrush?
ExpressVPN offers a 90 days cookie window, while Semrush offers 120 days.
Which is better for affiliates: ExpressVPN or Semrush?
Based on community reviews, Semrush is rated higher at 5.0/5 vs ExpressVPN at 4.5.
Does cookie duration matter when choosing between ExpressVPN and Semrush?
Cookie duration matters a lot for content that drives research-phase traffic. Semrush's 120 days cookie gives more time to capture readers who browse before buying, while ExpressVPN's 90 days window suits higher-intent traffic that converts faster. If your content attracts readers early in the decision process, the longer cookie has a meaningful advantage.
Can you promote both ExpressVPN and Semrush at the same time?
Yes — most affiliate programs allow you to promote competing programs simultaneously, unless their terms explicitly prohibit it. Promoting both lets you test which converts better for your specific audience. A common approach is to feature the higher-commission program as your primary recommendation and include the alternative for readers with different needs.
ExpressVPN: Best for
- Content targeting buyers with clear purchase intent
- Long-cycle content like guides and reviews — the 90-day cookie captures readers who research before buying
- Software comparison blogs, tool roundups, and productivity content
Semrush: Best for
- High-intent audiences in finance, investing, or B2B where single conversions pay well
- Long-cycle content like guides and reviews — the 120-day cookie captures readers who research before buying
- Software comparison blogs, tool roundups, and productivity content
ExpressVPN Affiliate Program
ExpressVPN is a premium VPN service known for speed, reliability, and a strong no-logs policy. Their affiliate program pays flat commissions per sale: $13 for monthly plans, $22 for 6-month, and $36 for annual subscriptions. Managed via Impact with reliable payouts and strong affiliate support mater…
Read full details →Semrush Affiliate Program
Semrush is an all-in-one SEO and digital marketing suite used by over 10 million marketers. Affiliates earn up to 40% recurring commission. Plans range from $120–$450/mo so payouts are substantial.
Read full details →More comparisons
Compare any programs side by side
This page compares ExpressVPN and Semrush. With Affiliate Pro you can compare any combination of up to 4 programs — commissions, cookie windows, ratings, and more — using the full interactive compare tool.